Sidney Vollmer and David Taylor Strengthen the Cardano Foundation’s Communications and Marketing Functions
The Cardano Foundation is delighted to announce that Sidney Vollmer and David Taylor will join the Cardano Foundation’s PR & Communications and Marketing teams, strengthening our capabilities ahead of a key time for Cardano’s smart contract and enterprise capabilities.
As we march forward into 2021, the Cardano landscape has been rapidly changing to reflect the readiness of the Cardano protocol, and the widespread adoption of blockchain as a technology. As a result, the Cardano Foundation has been closely examining the ways in which we support the Cardano ecosystem—prompting us to reevaluate our markets and growth strategy.
We will soon reveal the details of our wider markets and growth strategy. But first, let’s discover how Sidney and David will contribute to the Cardano ecosystem!
Sidney joins the Cardano Foundation as Head of Brand and Communications, based just outside of Amsterdam, the Netherlands. A digital communications innovator, Sidney has led highly-impactful campaigns for a variety of projects, from Ikea to Hyundai and multiple other companies and initiatives in between.
Sidney graduated with an MA degree in Media Studies and Philosophy from Utrecht University. He has been both a filmmaker and an advertising creative during his career, and he has also published three books. Sidney used the first lockdown to familiarise himself with capital asset management.
As Head of Brand & Communications, Sidney will steward the brand of the Cardano Foundation and, together with the rest of the team, increase Cardano’s share of voice and align activities across Cardano’s various communication channels. Welcome to the team Sidney!
David Taylor joins the Cardano Foundation from the United Kingdom. A seasoned purpose-driven marketing professional, David will lead the Cardano Foundation’s awareness campaigns, marketing efforts, and growth strategies.
David has led transformational marketing campaigns for companies such as Microsoft and Cisco, and holds mentoring roles with Virgin Startup, Serious Impact UK, and Startup Kitchen. David is also a founder at GROW, a startup marketing agency in London that is dedicated to helping the most innovative city-based companies accelerate their marketing efforts.
We look forward to welcoming David to the team, and we are sure he will make a fantastic addition to the Cardano Foundation!
We would also like to take this opportunity to wish a warm farewell to two of the Cardano Foundation’s long serving members, Bakyt Azimkanov and Tiago Serodio.
Bakyt led communications and PR initiatives as Director of PR & Communications, joining in mid-2019 until the end of April 2021, during a transformational time for the Foundation. Together with the early Cardano Foundation team, Bakyt helped to shape and formalize the Foundation’s processes, as well as raising the profile of the Cardano blockchain through external media. Bakyt leaves the Foundation to pursue new opportunities, and we wish him all the best in his future endeavours.
Likewise, Tiago Serôdio, Community Manager and Cardano Foundation’s Ambassador Lead, will also seek new opportunities within the blockchain industry. Tiago joined the Foundation in 2019 and was instrumental in implementing and advancing the Ambassador program, one of the most successful programs of its kind in the blockchain space.
We are in an exciting time for the Cardano protocol, and the Cardano Foundation continues to evolve and grow to meet the needs of the community. Thank you to all of our community members for joining us on this journey.
Read more from the Cardano Foundation here: