This has been going on for over a year (and cannot really be stopped completely on a permissionless blockchain). There are hundreds of these tokens by now. Look, for example, at all tokens marked “SCAM” in https://pool.pm/$burnit. Warning about all of them individually is not really feasible.
Some wallet apps have started marking them and offering easier ways to get rid of them. But they can only do so once they have been reported. (This particular one – https://pool.pm/asset1pcjtu5kzw3pkkkwg6hxaps6k20uc577xu49a0d, https://adastat.net/tokens/46f734d9821859130b60e772158def290ce307442b6b3b84b7c2332253756e6461655265776172645469636b65743234 I guess – is known for a long time, it seems.)
There have been quite some articles about this scheme over the last year or so, e.g.: https://forum.cardano.org/t/what-to-do-with-scam-tokens-in-your-cardano-wallet/129649