sketches of an evolving idea. series will cover the following.
LACE language, a design language. from which a brand design system may be extrapolated.
simplicity is it ultimate sophistication (iconography, iconic logo with related products in symphony)
brand character coherence and consistency.
beyond just a network, a community.
in a “thin we” type of network, participants tend to belong for individualistic reasons, have little in common with other members, and they’re reluctant to do much for the network.
a big goal (like that which crypto promises) requires a “thick we” network — a community of people who feel responsible for collaborating toward a shared long term purpose (self-sovereignty etc) that they see as superseding their individual (margin trading) short term gains. members of a community — as opposed to a simple network — expect relationships within the group to continue, and they even hold one another accountable for effort and performance.
exploring the adoption curve looking at audience within community - from coders to designers to investors/users.
imagination is greater than knowledge (usecases in this new paradigm, beyond code - the need for designers and invaluable user-centric experience design)