Pool operators: how do you promote your pool to acquire new delegators?

With a good technical background, you can set up, secure, maintain and run a Cardano stake pool. But the most difficult still remains the promotion of this new freshly created pool and having a chance to obtain the first rewards. How did you proceed to successfully attract your first delegators? Running reddit ads? Posting on different forums? Writing articles to get organic traffic to your pool’s website?
Thank you in advance for your feedbacks.

The problem is really common to all of us technicians,
for that reason I’m trying to promote a project to start the pools,
have a look:

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