Some comments or suggestions regarding the marketing of ADA

When people ask me why I support Cardano, I say:
Because once cryptocurrency world has stabilized and every country and service has his own coin. You can pay with ADA and use all those crypto services. However, you can’t get all of the services with other coins.

Once smart contracts get popular and enterprises start using crypto coins which belong to some specific firm, manufacturer, worker, etc. ADA is simply the best midigator.

When you worrier about monopoly, then I wouldn’t be so worried.
First, it’s open source.
Secondly, intelligent, responsible and talented people are developing Cardano.

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Sorry, but I have don’t any idea about what you are trying to say. Sub-textual; really? OK:face_with_raised_eyebrow:

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“Sorry, but I have don’t any idea about what you are trying to say. Sub-textual; really? OK:face_with_raised_eyebrow:”

Never mind, don’t worry about it. It’ll just go over your head.

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Dude, perhaps you should just stop with your condescending attitude as though you know something that the rest of us are just too ignorant or stupid to comprehend. If you were as smart as you think you are, you wouldn’t assume that others would not understand something that you yourself brought up, but is unable and unwilling to explain.:rofl: This effectively concludes this useless thread. It was a gas!

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There is no “rest of us” right now, it’s just me and you. I didn’t assume for a second that you didn’t undestand what I meant :slight_smile:. You understood me perfectly.

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Cardano seriously lacks marketing efforts. The more people you attract now, the quicker it will spread later.

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Hodler all over the world unites! We are together :stuck_out_tongue_closed_eyes::stuck_out_tongue_closed_eyes::stuck_out_tongue_closed_eyes:

I bet you are looking at it different than me about what they are hiring for, I highly doubt you will see any hype pumping like the Biiiiiiiitcoooooooooooneeeeeeeect team or $XRP, which is kind of what any type of direct ADA marketing would do for the currency, if it cannot grow naturally and be self sustainable through that growth then it probably shouldn’t last, IOHK is probably looking to market their own programs they have going on, maybe they are ready to monetize a version of Daedalus :wink::laughing::thinking:
IOHK has much more going on then just Cardano, a quick look at their website would give someone an idea of how much they truly have their fingers in.

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Hmm, good point. Do you think Daedalus could have some kind of addon created, which could be used to buy stuff from amazon, ali-express, ebay, etc?
That would create some instant, fast-spreading marketing opportunity.

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I agree, as a long time FX trader…trying to pick highs and lows with TA is a sure way to lose money…you have to look at Fundamentals $cost averaging is a great way to scale in …hodl for a while then sell only when a better opportunity presents or you need the fiat. What it all boils down to is your own personal tolerance for risk and LT investment strategy

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“Asians” not “Orientals.”

Trust your great team will win out and time wi tell. Blockchain success is always a great combination of technology and philosophy, that turn a pure money game to a value fame. :facepunch::muscle:

Indeed, yet is focused just to Japanese market …

All the respect for Charles … but Cardano (ADA) does need a better marketing approach. These days it would be unwise and naive to think just good work and a good product are gonna get you there. You can have the best product but no mainstream acceptance and it will disappear without a sound. What I don’t understand is that Cardano ticks all the boxes for a third gen. protocol, and even Charles is sitting with al the right people at the table (e.g. bank of England). But you never hear of a great partnership with for example a government who is willing to try out crypto… anyway, I just hope Cardano isn’t going to be passed by other protocols and be left behind. In the short term I don’t really care about the price but I do hope they don’t move out of the top ten. Which I think would be devastating.

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Why does everyone seem to think that price somehow equals likelihood of adoption? To whom should CF/Emurgo be marketing? If tons of people own a cryptocurrency that has a MC of 5 trillion dollars (purely speculation), but the developer experience is a nightmare, then what good is it? The fact is that end users will flock to whichever dapps are most usable and solve the real world problems that they face. Developers will build these dapps on platforms that have the best infrastructure with the best security at the cheapest operating costs. Getting everyone in the world to buy ADA does not do anything but drive up the price is a speculative manner.

Clearly Charles has been getting meetings with governments (England, Ethiopia, etc…) as well as with companies (Google, MetAps, etc…). We don’t hear anything about it, and that’s okay. These governments and companies are going to be bigger drivers in the broadening of the Cardano ecosystem than a bunch of retail investors purchasing it from an exchange.

Marketing to the general public at this stage in the game can be a huge mistake. People construe everything as a promise and words get mixed. Just look at Charles talking about paper wallets-- He says that the goal is to have the release out mid-may. Literally on May 15th people are posting on reddit demanding the release of paper wallets. These are the same people that see the price drop even a little bit and panic sell, feel bitter and then never want to invest in ADA ever again. Ultimately, the general public is not cutout for speculative investments, and Cardano is not in a position to market any real world use. Sure they can make promises, but people will always set expectations too high and feel bitter. It’s not a good situation.

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The issues of Crypto price issues is not limited to ADA. The short term could see more Sales in the market. We do need a better system of determining price than the one that is currently being used. I would like to see Daily Buy / Sell Limits of $10,000, Limit of 100 trades per day, and fiat pairs for every coin. This would have to be a global thing.

I’m not talking about price in general, I’m just saying not being a top ten coin would not be a good thing for main adoption (not talking about price). Cause later on institutional investors will for example invest automatically in a certain top ranking. Even the way Cardano is set up is that future development is paid from expanding the circulating supply. So the lower the price the less for development. But again price itself is not my main concern. I’m just worried that Cardano (not the only 3e gen) is surpassed by other providers (in usage not price). For example I just read an article which says the bank of england is open to the idea of a central bank issued digital currency … I mean Charles addressed the bank of England, so why not a Cardano involvement is such an endeavour. That’s the kind of thing I miss

I just think that if Cardano’s goal is to build a banking system for 3 billion people, then it should be used as money. If it only serves as a fuel for a closed system, then it will eventually become a game currency. Of course, if people want to use ADA in their daily lives, it is because it provides people with this function. It must actually be able to technically replace VISA cards, US dollars, PayPal and Alipay. If it does not do this, then it will become a kind of game currency, it is difficult to have higher value, and then someone will try to do better. The promotion to the public certainly needs an opportunity, but the reason is still because we believe that it can actually become a world currency. There is no doubt that the blockchain can do this. If someone can do it, why can’t it be Cardano? I certainly don’t want ADA to be a kind of game currency because the game always has a day to end. Just some of my personal thoughts. :smiley:

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